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[Chinese shoes Network - Brand Dynamics] in Chinese sportswear market battle, Adidas (stores) (Adidas) are catching up Nike (stores) company (Nike). This production of sports shoes and hoodies German manufacturers said, the fourth quarter sales in China increased by 12%, the annual increase of 27%. Because Reebok (Reebok) brand impairment of 265 million euros, Adidas ? 272 million loss in the fourth quarter of last year (about $ 353 million), in this context, the performance can be described as a bright spot in China. At the same time, US manufacturers Nike sales in China declined, China's domestic sportswear brands are issues continue. Nike "destocking" key Adidas China strategy is to extend beyond the brand shoes and sportswear. Currently, Adidas is restructuring retail stores, each store will allow focus on specific market segments, such as basketball and other sportswear, as well as teen clothing and casual apparel. "there will be no large and universal shop." Adidas Greater China general manager, director of high-Skyline (ColinCurrie) sai new jordans shoes for sale d that the next two years, Adidas will launch subdivision counters in mainland China stores in 7000, provide professional products to attract backpackers and even fashionistas. According to market research firm Euromonitor statistics, in China the scale of 148 billion yuan (23.8 billion US dollars) in the sports apparel market, Adidas currently holds 11.2% of share, accounting for 12.1 percent of Nike. For a long time, Nike Chinese market has been dominant, but in the quarter ended November 30 of last year, Nike Greater China sales fell 12%. 12 at the end of last year, Nike executives said, in an effort to solve the inventory problem, intends to expand the size of existing stores, create high-end products. Adidas has been digging sportswear manufacturer in Europe and America is the first expansion in China's garment enterprises, but these companies are facing competition from European and American casual apparel retailers. The latter includes the United States, Gap, as well as Spain's Zara brand InditexSA. Meanwhile, the Chinese sports and cul jordan 3 katrina 2018 tural development is very slow, unable to catch up with the rapid expansion of sports apparel. Sports equipment manufacturers difficult to sell higher-margin apparel and sports equipment in China. In addition, since the 2008 Beijing Olympic Games after ordering too many products, China's domestic sportswear brand stalled in subsequent years. All these explain why the Adidas goods prepared many retail outlets in China, are its NEO brand red stovepipe jeans, fashion cloak and button collar gingham shirt. "respected fashion Adidas in China seems to have tasted the sweetness." Shanghai consulting firm ChinaMarketResearchGroup senior analyst Roy (JamesRoy) said that most Chinese people do not wear sports clothes, they seldom exercise. High Skyline says Adidas has from the Swedish fashion company Hennes & amp; recruitment MauritzAB and the Spanish Zara and other retailers. Adidas also by region will be more "personalized build" Chinese mainland stores offer those products for different climates and customers. For the same series of new rivals, Adida cheap air jordans s NEO is also accelerating the development of its product line. This series of casual clothes aimed at young city often high Skyline said, and compared to any other brand, adidas casual sportswear to build its speed faster. Adi tighten inventory management In addition, adidas is tightening inventory management. Skyline High, said the whole Chinese market, Adidas is analyzing sales data its franchise partners and overseeing order situation, which can be done in less than 90 days to make the product off the shelf. about 7,000 home stores in the Chinese market, only 10% of Adidas all. High Skyline said, in order to convince the franchises to new variation, Adidas will be the first to make a change in the Direct stores. The company is Wuhan pilot plan. In Wuhan, five years ago, it looks exactly the same five Adidas store, has now been transformed into stores for different groups of people, whose objects include basketball players and those just looking for a fashionable hoodie customers. The company spokesman said sales at stores last year, an incre cheap foamposites ase of these 80% (over the previous year). (Chinese shoes Network - the most authoritative and most professional Footwear News)"Rain Man" Sean Camp's classic Reebok boots Kamikaze II once again launched a new unique color, the body of the shoe to the depth of color purple leather and suede material as the background, the golden shoe body decoration collocation lines and brand label, white midsole also collocation ecstasy purple decoration, new sale in Foot Locker, love friends can look at. reebok-kamikaze-ii-purple-gold-1.jpg (194.47 KB, download number: 0) download Reebok Kamikaze II / 2014-9-5 09:19 upload reebok-kamikaze-ii-purple-gold.jpg (125.06 KB, download number: 0) download Reebok Kamikaze II / 2014-9-5 Reebok Kamikaze II 00 09:19 uploadNike in the 2014 quarter and again to its classic Air Max 93 as the blueprint to create a new color series. Retro outline last 90s, two pairs of shoes are designed with leather, suede and mesh combined with production, in shades of brown in autumn and winter respectively to cater to the atmosphere an jordans on sale mens d the dark grey substrate, and then into two shades of blue and red and purple manufacturing contrast, also equipped with a sign of the cushion in the bottom is white. At present, the two pairs of shoes have been purchased by Tokyo atmos can. nike-2014-fall-winter-air-max-93-2.jpg (91.62 KB, download number: 0) download Nike Air Max 93 new color 2014-9-24 11:40 upload nike-2014-fall-winter-air-max-93-1.jpg (91.93 KB, download number: 0) download Nike Air Max 93 new color 2014-9-24 11:40 Nike Max 9300 Air upload.With the World Cup once every four years, will be held next year in Brazil, NIKE's recently Tiempo '94 will be the shoes engraved remodeling, also launched a new Tiempo Legend V, in order to meet these shares unstoppable football fanaticism. Two pairs of shoes were made reference to soccer shoes version of design, using high-quality leather, with a unique car on the upper line design and brown rubber outsole, filled with a strong flavor of soccer shoes. The new Nike Tiempo V and Tiempo '94 will be officially landed near future Kith an Cheap jordans online air jordan 11 blackout for sale d Hype DC and other designated shops, more details, please pay attention to Nike's announcement.Nike Air Force 1 High new black purple color is now on sale at 2013-12-08 23:25:03 has not brought Nike Air Force 1 high news for a long time, this once fashionable fashion shoe has released a new color matching. This is a color with a black shoe as the main body, with a purple Swoosh and outsole, laces are white, full texture in black leather uppers backed, patent leather material made of purple Swoosh very eye-catching. It is reported that this shoe has been on the shelves of major Nike Sportswear stores. NBA regular season sneakers report 3.26 2014-05-06 22:44:52 today's NBA court conducted a total of 4 games: Toronto 100-102 knight, Vitesse 24 points and 7 assists, 22 points and 10 assists Lori Raptors; Portland 85-95 magic, the Blazers suffered 3 defeats, the magic of the end of the 9 game losing streak, Lillard 17 points; the thunder 119-128 Dallas, Dirk 32 points and 10 rebounds and 6 assists 4 steals, Durant 43 points and 5 rebounds and 6 assists, Westbrook 23 points and 7 rebounds and 8 assists 8 turnovers; Nicks 96-127 Lakers, the Lakers third quarter 51 broken team history records, the cast in 18 recorded three points, 22 points Henry, Nick Young Nikos Anthony 20 points, 29 points and 9 rebounds, Stoudemire 16 points. Next to today's NBA regular season sneakers coverage. 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